In 2007 Laboratorios PROMOENVAS became independent of the business group to which it had belonged since its formation and began a new stage on its own, full of enthusiasm and ambitious projects. The new young executive team created the brand ioox ®, with which they intended to reach a traditional public, while at the same time attracting other users, younger and more demanding, with other more modern needs.

Specific groups of users, for whom many of the novelties that were being added to the ioox ®catalogue of references were designed. The research and development department, run by pharmaceutical specialists, doctors and technicians in various specialities, works to introduce into the market, through innovative formulations and qualified processes, excellent solutions in the fields of dermatology, dietetics and insect repellents, offering safe and effective products of top quality.

‍ioox ® is structured in product lines for the care of the skin, hair, nails, for adults and children, which are used in prevention, curing and strengthening treatments. These products are conceived to develop the best solutions required in each situation and so obtain optimum results. Currently the sales network of Laboratorios PROMOENVAS covers all the Spanish and peninsular territory and reaches the majority of pharmacies and para-pharmacies. ioox ® products are also present in Latin America and in the Mediterranean area. The marketing project for the coming years puts a special emphasis on developing sales networks to penetrate into more geographical areas, while also starting a deployment in Europe.